Our Story

With 30 years of optical experience under our belt, we opened our Cannock Store December 2009, Since then we have served thousands of customers in Cannock and surrounding areas with optical needs.

As a non testing optical store we believe that we have refined an old tradition of removing the age old ‘Specks where you get your perscription. By bringing some of the leading fashion brands around the world to the area at really competitive prices, colours, styles and textures galore.

Our mission is style so you can see it! - By providing frames for everyday and sunglasses with lenses that suit you.

Run by business man Peter Mills and Family, we are not one to be missed out on, our countless reviews alone speak for them selves.